Richard Yu Chengdong, government director of Huawei and chairman of the Board of Administrators of the Client Trade Workforce, introduces HUAWEI Pura X cell phone at a unused product forming convention on March 20, 2025 in Shenzhen, China.
Vcg | Ocular China Workforce | Getty Photographs
Huawei’s Pura X, a foldable smartphone introduced Thursday, is the primary to run the tech immense’s personal running gadget because it appears to assemble a viable additional to Google’s Android and Apple‘s iOS.
When spread out, the Pura X has a 6.3-inch show, however its 16:10 side ratio offers it a much broader display screen segment than maximum alternative smartphones in the marketplace. The tool folds in part right into a compact sq. and has a three.5-inch show with a digital camera on the entrance.
The Pura X begins at 7,499 Chinese language yuan ($1,037).
The tool is remarkable for Huawei for 2 causes.
Initially, for the reason that finish of 2023, Huawei has clear a revival in its smartphone trade in China following U.S. sanctions which had crippled its gross sales.
Huawei has aggressively introduced extra peculiar gadgets in an aim to distinguish itself from opponents, together with a trifold smartphone.
The Shenzhen-headquartered corporate additionally poses a problem to Apple in China.
Huawei’s marketplace proportion within the fourth quarter of 2024 rose to 16.2% in China as opposed to 13.7% a past ahead of, in keeping with the Global Information Company. Apple’s marketplace proportion declined from 20% to 17.4% over the similar duration.
The second one explanation why is that the Pura X is the primary to run HarmonyOS 5, the unedited model of Huawei’s self-developed running gadget. It was once to begin with introduced in November as HarmonyOS Then and reportedly now not makes use of code from the open-source model of Google’s Android running gadget.
It is a important step by means of Huawei to take away any ties to Google and Android. In 2019, U.S. sanctions compelled Google to oppose running with Huawei.
The Pura X may be supplied with Xiaoyi, Huawei’s AI workman which is underpinned by means of its personal synthetic prudence fashions in addition to the ones evolved by means of DeepSeek.