Xpeng CEO He Xiaopeng speaks to journalists on the electrical carmaker’s get up on the IAA auto display in Munich, Germany on September 8, 2025.
Arjun Kharpal | CNBC
Xpeng plans to foundation its mass-market Mona emblem in in another country markets after moment in a travel that can spice up pageant with its Chinese language competitors and established automakers within the electrical car area.
In a wide-ranging interview with CNBC on Tuesday, Xpeng CEO He Xiaopeng mentioned the corporate’s global enlargement is shifting quicker than he anticipated and signaled, for the primary pace, that the corporate is unmistakable to obtaining alternative electrical carmakers.
Xpeng introduced the Mona emblem in China utmost moment with the debut of the Mona M03 electrical coupe. The automobile used to be introduced with an competitive inauguration value of 119,000 Chinese language yuan, which is slightly below $17,000.
Xpeng will foundation Mona-branded vehicles in Europe after moment, He advised CNBC. That is the primary pace the foundation has been reported.
“In 2026 you can expect a variety of Mona products launched into the Chinese and European markets, as well as in rest of the world,” He mentioned, in feedback translated by way of CNBC.
“I believe by then, what we launch will be very proven and very excellent vehicles.”
Those vehicles shall be inexpensive than a few of Xpeng’s higher-end fashions such because the P7 and G6.
It comes as Chinese language automakers are aggressively launching vehicles out of doors of China and discovering good fortune in Europe the place corporations like BYD have persevered to develop.
Including much more competitively priced vehicles into the combo in another country will ramp up pageant in markets like Europe the place conventional automakers comparable to Mercedes, BMW and Volkswagen have introduced their very own electrical cars to fend off Chinese language competitors.
Chinese language companies’ enlargement into Europe comes at a pace when Tesla continues to file declining gross sales within the pocket.
International enlargement hurries up
The Guangzhou-headquartered auto company started its international enlargement in 2020 with Norway and has since introduced in alternative markets together with Germany and France.
Xpeng had in the past mentioned a objective of creation a presence in 60 nations and areas by way of the top of 2025. He mentioned this objective were met already, because of faster-than-expected international expansion. For reference, the CEO mentioned Xpeng used to be simplest found in 3 to 5 markets two years in the past.
Xpeng displayed its humanoid robotic known as “Iron” on the IAA auto display in Munich, Germany on September 8, 2025.
Arjun Kharpal | CNBC
On the IAA Mobility auto display in Munich, Germany, Xpeng introduced an upgraded model of the flagship P7 automotive — the Upcoming P7 — to show off in Europe for the primary pace.
Whilst Xpeng continues to push in another country, particularly in Europe, it faces demanding situations together with coping with the Ecu Union’s price lists on China-made electrical cars.
This has led Chinese language automakers to discover production their vehicles in Europe. Xpeng want to assemble in Europe however has no longer no longer but decided at the timeline for this, He mentioned.
At house in China, the price cutting war continues as EV makers fight it out for marketplace proportion. Pageant is ramping up between home automakers and Tesla.
This has triggered Chinese language regulators to name a halt to over the top pageant, identified colloquially as “neijuan” or involution.
The Xpeng CEO himself has in the past warned that just a handful of Chinese language carmakers will live on within the coming years as many travel into chapter 11.
He mentioned the faint is already going down.
On this situation, He mentioned he’s unmistakable to acquisitions, one thing that the corporate hasn’t carried out in immense amounts to generation. In 2023, Xpeng obtained the electrical automotive building industry of Chinese language ride-hailing company Didi.
He mentioned Xpeng could be unmistakable to obtaining corporations, together with alternative electrical carmakers.
“I think if we have the opportunity then we want to acquire some companies,” He mentioned. “For us it’s a good thing to do. Manufacturing companies, EV companies are always possible.”
